卫生巾OEM、ODM:消费者用户产品调查数据
Sanitary napkin OEM, ODM: consumer consumer product survey data
女性消费者喜欢多长、多宽、多厚、多重或者什么造型及功能的卫生巾,她们的消费心理是什么?她们的兴趣及消费习惯是什么?这些数据对于卫生巾OEM、ODM的创新研发设计与制造有着非常重要的作用。
Women consumers like how long, wide, thick, multiple or what the shape and function of sanitary napkins, what are their consumer psychology? What are their interest and consumption habits? These data are very important for the design and manufacture of the innovative research and development of the sanitary napkin OEM and ODM.
女性消费者常规使用的卫生巾种类数据:
The types of sanitary napkins used by female consumers:
150mm护垫、180mm迷你巾、240mm日用卫生巾、270mm日用卫生巾、290mm夜用卫生巾、360mm加长夜用卫生巾、420mm超长夜用卫生巾、超薄卫生巾、轻薄卫生巾、极薄卫生巾、丝薄卫生巾、纤薄卫生巾等。以上卫生巾种类规格尺寸,北京倍舒特卫生巾加工厂都可以生产加工。
150mm 180mm Mini 240mm pads, towels, daily sanitary napkins, sanitary napkins, daily 270mm 290mm night use sanitary napkins, sanitary napkin, 360mm extended 420mm long night use sanitary napkins, sanitary napkins, sanitary napkins, thin thin, thin silk thin sanitary napkins, sanitary napkins, sanitary napkins and slim. The above types of sanitary napkin sizes, Beijing Beishute sanitary towel factory can produce.
女人狂躁不安的时候,有时候用疯狂购物来平衡。一个更有趣的发现是,《白皮书》显示月经期前的女性最容易冲动消费,购物欲比行经期上涨12%,而且倾向于买更贵的东西,单笔消费价格比平均水平高出10%以上。
When women are restless, they sometimes use crazy shopping to balance them. A more interesting finding is that the white paper shows that women before the menstrual period are most likely to impulsive consumption. The desire for shopping is 12% higher than the menstrual period, and tends to buy more expensive things. The price of single consumption is higher than the average level by more than 10%.
有记录生理健康习惯的女性更注重购买健康养生类、美容类以及运动健身类产品。目前女性生理健康移动领域主要采取工具+社区+电商平台的模式。通过用户记录的生理数据的工具型产品切入,依托社区运营增加用户粘性,从健康咨询到购买产品,最终通过电商平台变现。
Women with a record of physical health care pay more attention to the purchase of healthy health, beauty, and sports and fitness products. At present, the main field of female physical health movement is the model of tools + community + e-commerce platform. Through the user record of physiological data tool type products cut, relying on community operation to increase user stickiness, from health consultation to purchase products, and finally realized through e-commerce platform.
